case study /

Rockets of Awesome

Rockets of Awesome is a curated quarterly apparel subscription box for kids and babies. Parents fill out a “style quiz” when signing up, and the Rockets of Awesome robots and unicorns fill their kids' boxes with apparel that they know they're going to love.
  • 01
    Rockets of Awesome wanted to move to Shopify Plus but were handcuffed by their homegrown, complex web platform that was built over a ten-year span.
  • 02
    We migrated the brand to Shopify Plus and partnered with Awtomic to create an easily editable subscription bundle feature.
Sparky Magic
  • 01
    We reimagined their curation algorithm and legacy box sorting system, eliminating development dependencies and putting total control into the hands of the merchandising team.
  • 02
    We built a custom quiz builder and box curator app that integrates with Shopify, Awtomic, and their 3PL Pitney Bowes.
Tech stack
  • Shopify Plus
  • Klaviyo
  • Awtomic
  • Loop
  • Custom Box Curator App
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