Ghost is a wildly popular lifestyle sports nutrition brand. With high-quality ingredients and iconic flavors, Ghost has amassed a rabid fanbase of gym-goers everywhere who aim to "be seen".
PROJECT OVERVIEW
01
Ghost had a vastly outdated Shopify theme and enlisted Sparky to usher their site into a new era of eCommerce performance. We designed and built a fully custom Shopify theme that reimagined their online presence across three different markets.
02
We built a new site that introduced subscriptions, integrated with their existing mobile app, and freshened up their fully custom loyalty program.
1/3
Sparky Magic
We built custom GWP and bundle and capabilities built into the theme, as well as engineered a product structure that allowed their site team to maximize merchandising capabilities across their licensed and owned flavors.
